Partners
- Joint Industry Coupon Committee (JICC)
- Grocery Manufacturers Association (GMA)
- Food Marketing Institute (FMI)
- Coupon Information Corporation (CIC)
- GS1 US
- Association of National Advertisers (ANA)
- National Grocers Association (NGA)
- National Association of Convenience Stores (NACS)
- National Association of Chain Drug Stores (NADS)
- Food Industry Account Executives (FIAE)
- Mobile Marketing Association (MMA)
- Path to Purchase Institute
JICC, FMI GMA, PMA
The ACP is working in collaboration with the leadership of JICC, FMI, and GMA. A leadership committee of the four associations was formed to address coupon guidelines. GS1US and CIC are also involved. Prioritization of topics and work delegation is geared toward the association best equipped to accomplish a task. The objective is to address issues topic by topic, seek endorsement from all associations and make available to industry participants.
FMI, GMA and PMA participate in the Industry Coupon Conference Planning Task Force and support ACP events.
GS1US, GS1
The GS1 Databar Liaison Task force has been actively working with GS1US on the GS1 Databar implementation.
Coupon Information Center (CIC)
The ACP and CIC have an excellent relationship of cooperation regarding misredemption and fraud issues.