CommonKindness is the “Go To” Coupon Platform – Recognized By Leading Brands, Celebrities & Progressive Grocer
Recently Progressive Grocer awarded CommonKindness President Sarah Schloemer, The 2013 Top Women In Grocery award for the development of the innovative CommonKindness coupon platform. To learn more, http://www.commonkindness.com/business/top-women-in-grocery
Brand leaders like Kimberly Clark, Hershey’s, Johnson& Johnson and Coty aren’t the only ones utilizing the CommonKindness coupon platform, even celebrities, like Katy Perry are participating, as seen in Progressive Grocer, http://www.progressivegrocer.com/top-stories/headlines/cpgs-trading-partners/id39463/popchips-launches-commonkindness-campaign/ in a popchips campaign that used ASPCA as an example of a non-profit for consumers to support. Currently Snoop Lion (formerly Snoop Dog) is promoting a Reed’s Ginger Brews Coupon on CommonKindness to his followers, who can support his new non-profit, The Mind Garden Project with the Reeds Ginger Beer Coupon on CommonKindness, or any coupon for that matter. See the direct to Reeds coupon link / Snoop Lion video here: http://commonkindness.com/coupon/perm/id/1738
“Brands love having their coupons on CommonKindness to generate sales and build brand equity by giving customers the opportunity to support their favorite non-profit. The positive brand association allows brands to build a relationship with the customers.” says, Schloemer, Co-Founder & President of CommonKindness.
Consumers support the brand by buying their product and the brand supports the consumer by offering them a CommonKindness coupon which benefits the consumers’ favorite non-profit.
The American Marketing Research shows that allowing consumers to select their favorite non-profit in a campaign is more likely to enhance purchase intentions and lead to greater consumer support than when the brand determines the cause.
CommonKindness’ simple and instant coupon-loading platform makes it easy for brands to participate no matter what their current goals:
– Quickly boost sales
– Generate content for social media through the CommonKindness iframe functionality
– Gain or maintain shelf space
– Jump-start sales of a new product
– Expand brand awareness – utilize the video feature
– Supplement their current FSI program
– Reach new and valuable audience of “influencers” – active in their community, family & non-profits
– Increase brand loyalty & benefit from the ‘Brand Halo’ effect
Brands also love the unique CommonKindness performance-based, pay-per-sale platform because there are no upfront fees. They only pay a small fee when a sale is made.