Charter & Policies

Association Purpose & Code of Ethics

The Association of Coupon Professionals (ACP) is a coupon redemption industry trade association.

The purposes of ACP are to improve coupon industry business conditions, to assure the continuance of coupons as a viable sales and marketing tool and to provide for the resolution of common industry concerns in the development, distribution and redemption of coupons. To further the purposes of the Association of Coupon Professionals, the Association expects that certain ethical principles should govern the conduct of every ACP member.


An ACP member should:

  • Conduct honest and fair business and professional dealings with customers, suppliers and members of the coupon processing industry
  • Promote practices and policies in their firms which reflect favorably upon the industry.
  • Seek no unfair advantage over other ACP members
  • Conduct business so as to attempt to reach agreeable solutions to controversies with other ACP members
  • Refrain from any activities that may be in conflict with the purposes of ACP
  • The Board of Directors of ACP will act as a communicator of the Code of Ethics and may address issues of noncompliance within the industry

Association Policy on Compliance with Anti-Trust Laws

Association officers, directors, members and staff must have a basic understanding of federal and state antitrust laws and how they apply to associations. If they don’t, and if they do not comply with such laws, they are subjecting themselves and their associates to the possibility of an investigation and prosecution.

Special Areas of Concern at Association Meetings

The following is a list of subjects that must not be discussed at our association meetings, or be the subject of any type of agreement, whether formal or informal, express or implied, among competitors with respect to their products or services:

  1. Prices to be charged to customers or paid to suppliers (Let’s charge our customers X for product or service Y, and let’s pay no more than Z to our suppliers.)
  2. Division or allocation of markets or customers (I’ll sell my products or services to A You sell your products or services to B. But let’s not compete.)
  3. Coordination of bids or request for bids (I’ll bid for this contract. You bid for that one. But let’s not compete.)
  4. Terms and conditions of sales to be accepted, including credit or discount terms (Let’s sell our products or services only on the following terms and conditions.)
  5. Means to be used in distributing products and services (Let’s provide our products or services to the consumer only in the following manner.)
  6. Levels of production to be maintained (Let’s stop producing so much of product or service X and start producing more of product or service Y.)
  7. Profit levels (Let’s insist on making a profit of X percent on all of our sales of products or services.)
  8. Methods by which prices are to be determined (Let’s make sure that component X is included in all of our prices.)
  9. Boycott of or refusal to deal with a customer or supplier (Let’s stop doing business with that crook A.)


ACP Committee and Taskforce ethics antitrust and confidentiality policies 2016

Industry Coupon Conference Policy Confidentiality 2016

ACP Media Policy 2016